I’m not here just to listen to what you wanna say!

10 Apr

Social Media is about listening to your customers too

Being a Digital Marketing professional, it comes quite naturally to me to talk about how companies should conduct themselves on social networks. But today, I’m going to hold myself up for a couple of minutes and talk about Social Media from the perspective of a social network user. It will be more on the lines [...]

Is it really necessary to monitor and measure your actions?

29 Nov

In one of my previous posts, I talked about why execution is more important than just being happy about a novel idea/concept. Let me take this idea forward and talk about something which is equally important, monitoring and measuring! Firstly, what’s the difference between monitoring and measuring? Monitoring – Monitoring has to do more with continuous and live [...]

The fallacy of striving for new ideas and concepts

10 Oct

I help people create websites… And in this process I receive several inquiries wherein people want to create websites that they can turn into business setups. Yes, they want to get in to the internet business. Now, that’s cool. And I really like to help out people with that. One of the common trends that I have [...]

The flip side of E-commerce

18 Sep

To start it on a positive note, let me say that e-commerce in India has really changed the way we transact – buying merchandises online (a part of the credits also go to the group buying concept), booking travel tickets online, making hotel reservations, etc. And then just like people who pitch-in to investors, we [...]

Additional Burden on the Common Man – A Health cess of 1%

17 Aug

It seems there are no ends to the woes of common man. Very soon the holes in your pockets shall run deeper. The Government of India is planning to levy an additional surcharge on the tax that you are already paying. It will be an education cess of 1%. Note that this cess will be [...]

Text or SMS – What do you use?

1 May

“I have sent him a SMS” “I just received a SMS from her” Typically, aren’t these standard set of statements that we use when we exchange text messages? Half an hour back, I was reading an article on how Indian mobile application development companies are focusing more on applications that help to communicate over internet [...]

Are appraisals really important for an employer?

30 Apr

Last week, one of my friends called me up to inform about his performance in the annual appraisal conducted in his organisation. Right from his voice, I was able to gauge that he was very pissed off and disappointed. At the end of our conversation, he even mentioned that he will be leaving his present [...]

What adds up to the revenues of a company?

31 Jan

Finally! It has been more than 6 months since I wrote over here and it has been more than 6 months since I started working… whoa! what a co-incidence. Aaaah… just kidding! While working in an organisation along with 1000 other brains, one of the best things that I have learnt is, it’s not just one person [...]

Invictus – A Movie on Nelson Mandela

11 May

A couple of weeks backed I watched the movie “Invictus” starring Morgan Freeman and Matt Damon. Morgan Freeman has done a perfect justice to Nelson Mandela’s character. A heartfelt admiration for such a great actor for portraying before us such a brilliant piece of act.  The movie has made me respect Nelson Mandela more and more. Let [...]

Do we require connectivity or optic fibre cable infrastructure?

29 Mar

I heard of optic fibre cables for the first time a few years ago from one of the professors at my college of graduation. After googling around for some time (yahoo-ing too… sorry bing, you were not there at that point of time… you’re not-so-good brother MSN Search was there), I learned that laying optic [...]